A popular bag manufacturer has filed for bankruptcy. This step is clearly the last resort, after a new Online has not been fruitful strategy.
Hamburg - The well-known bag manufacturer Bree has registered with the local court of Hamburg for insolvency in self-administration. Despite intensive efforts and a complete restructuring was not managed, the business is in the black due, it is said in a message of the company. Bree sells for more than 40 years, leather goods and had moved in the past year, the company's headquarters from Hannover to Hamburg, the collection is rejuvenated and the number of employees is reduced. Worldwide the products of the brand are distributed in more than 700 locations, the company has already gathered 100 design awards.
insolvency proceedings in self-administration is a variant of insolvency law, which aims instead of a resolution on the restructuring of a company. The most important difference: The Executive Committee remains in office is, however, a so-called Trustee from the outside to the side. The old management retains large parts of the power over the company. At the same time, the company is foreclosures and enforcement measures of creditors are protected.
strategy Online-Shop has not brought the hoped-for recovery
A new Online-Shop should bring a massive increase in sales. "This strategy is, unfortunately, not risen fast enough", - stated in the message. During the business course in the 30 branches to be satisfactory, the proportion of Online sales at five per cent. It was to little to survive. Other bag manufacturers at 20 percent.
Bree seeking a strong, experienced international Investor from the industry. The business further, wages and salaries are secured by the insolvency money. Bree is supposed to do according to the media, about 200 staff report. After the exit of the founding family, Bree the shares in the Family Office of a wealthy family who wants to remain anonymous.
a German Free-TV station had to file recently for bankruptcy. Meanwhile, the daughter from former drugstore-king Anton Schlecker prior to their prison entry for headlines.
dpa
Date Of Update: 19 May 2019, 12:01
